Home > Newsflash! H&M To Launch Beauty Line

Newsflash! H&M To Launch Beauty Line

Hi all!

Just a quick bit of beauty world news…H&M has announced yesterday that it will be launching a full-range beauty collection for Fall 2015.  The collection will include – count ’em – over 700 products (!!!), including makeup, hair care, body and tools. In true H&M fashion, prices will be very reasonable ($2.99 to $24.99). The line will be comprised of two collections also: a premium range and certified natural/organic products.  This is really great news, as we all know that there are some questionable ingredients in cosmetics whose long-term effects are not fully understood.  I’m noticing a shift towards natural, organic and plant-derived cosmetics which I feel will really benefit our health.

Really excited for this line to launch!  The packaging looks gorgeous and I’m excited to see the range of colours.  Stay tuned for the myriad of beauty reviews coming your way this fall!

H&M Beauty Jezebel Millihelen Style Domination
Pic courtesy of Jezebel Millihelen

H&M Beauty Style Domination



*Information courtesy of Nylon Magazine.

Dominique Baker
Dominique Baker

Dominique is a Canadian-based fashion and beauty influencer with a strong voice in Ottawa’s black community. Since launching her blog Style Domination in 2015, she has amassed a global fanbase. Dominique shares her life through beautiful imagery and compelling story-telling that speaks to her fans on a personal level. She’s been featured in The Guardian, Flare, The Kit and Cityline. She also hosts events for Dress for Success, the Gem Conference, and has been named a United Way Person 2 Know for the past three years.

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Leave a comment

  1. May 13, 2015 / 12:25 pm

    SO excited! Hopefully it lives up to the hype.

  2. May 13, 2015 / 3:05 pm

    Great news….love anything H&M!

  3. May 13, 2015 / 5:10 pm

    I own a beauty blender dupe from h&m and I must say it’s fantastic, I used it everyday to apply my foundation and I also have a foundation buffing brush from them which creates a flawless base. I am really looking forward to their make range, I bet it will rival some of the high end stuff. X

    • May 13, 2015 / 10:56 pm

      This is so great to read!!! I’ll keep my eyes out for the H&M beauty blender! I keep meaning to buy an actual Beauty Blender, but $25 seems absurd for an egg-shaped sponge. Lol!

  4. May 14, 2015 / 4:25 am

    This looks exciting, I’ve never tried make-up from H&M before. Plus the packaging looks really high-end!

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